Video Engagement Campaigns

Video is definitely one tool that you should try. Why? Because:

  • 75% of smartphone owners watch videos on their phones; 26% at least once per day. (NewsCred)
  • 82% of marketers confirmed that online video marketing has had a positive impact on their organization or business. (source: ReelSeo)
  • Videos in email have been shown to increase click-through rates by over 96% on the first introductory email (source: Accenture). GetResponse reported similar numbers with its observation that emails with video have a 5.6% higher open rate and a 96.4% higher click-through rate.
  • it is estimated that 90% of all online traffic will be made up of online video, according to Robert Kyncl, vice president, global head of content for YouTube. (Source: Forbes)
  • Viewers remember videos better, too. Online Publishers Association observed way back in 2007 that 80% of viewers recall a video ad they have seen in the past 30 days. 26% of viewers then look for more info about the product, 22% visit the product site, 15% visit the brand site, and 12% make the purchase.

Say you make a video of your product. Say it’s low production or high production. If you don’t take care of optimizing it and promoting it, all your spent budget will be for naught. We can take care of this part and bring it in front of people that are interested in your services and offer.


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